OTHER SERVICES

Information Operations

The aim of Information Operations is to gain broad support and maintain confidence among stakeholders, staff, special interest groups and the wider public, usually before the impact of a crisis or threat. In commercial terms, Information Operations can be compared with the marketing function; a well-designed Information Campaign will combine elements of Media Ops and Information Ops to produce a positive, proactive presentation of the organisation to its target audiences.

We have extensive experience of Information Operations and its application to bring about positive results. We can advise clients on the most effective combination of Media Ops and Info Ops, and can take a direct role in designing a comprehensive Information Campaign.

Simulation

We are able to design, construct and execute exercises and other support activities to supplement and validate training, to test the capability of specialist teams and to build confidence among staff who need to deal with the media. Such exercises can be as simple or complex as required, ranging from a series of telephone calls to a comprehensive programme of simulated events, involving telephone and electronic input, face to face interviews, and television, radio and print output, all tailored to the client organisation. We provide trained and experienced media professionals to accurately simulate all forms of contact with the media, whilst ensuring that all activities remain completely confidential.